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Six CES PR Alternatives for Automotive Technology Suppliers

Posted Oct. 11th 2018

CES is not the perfect exhibition or media relations venue for everyone. In fact, for many technology and auto suppliers, CES is too crowded, cluttered, and competitive, making it difficult to stand out. Considering the cost ($500,000 – $1 million for a respectable CES exhibit) and competition (4,300+ CES exhibitors), some automotive and mobility suppliers have […]

PRGN Partners’ Advice for PR Graduates

Posted Feb. 27th 2018

We asked our PRGN (Public Relations Global Network) partners from around the world to share some advice for PR graduates. Here’s what they had to say: Jorge Martinez, The Conroy Martinez Group, Miami The three things that are most important to us when we hire an entry level person: 1. Experience – we like to […]

NAIAS 2018 Auto Supplier PR Survival Guide

Posted Jan. 10th 2018

NAIAS – the North American International Auto Show in Detroit (in its 30th year as an international event) – and its technology showcase – AutoMobili-D – open up to some 5,000+ press people and thousands of auto industry insiders next Sunday. Bigger than ever, this key auto industry event can be overwhelming to the first-time […]

AutoMobili-D Offers Visibility and Connections for Automotive & Tech Mobility Suppliers

Posted Sep. 22nd 2017

Looking for a way to affordably position your company as a player in the automotive mobility technology innovation space, while avoiding the cost, clutter and competition of a show like CES? Then take a look at AutoMobili-D, a focused exhibition, conference and symposium for mobility technology that has grown out of one of the world’s […]

BPR’s Top 25 PR Projects: #21 The New Steel’s National Media Luncheon

Posted Jun. 8th 2017

When the Steel Market Development Institute (SMDI) wanted to spotlight the benefits of new automotive steel grades beyond its usual trade-focused media targets, Bianchi PR secured a media luncheon and press conference with national media at a top venue for global newsmakers: Detroit’s Automotive Press Association. Just as the automotive “materials war” surrounding what material […]

BPR’s Top 25 PR Projects: #20 Cooper Standard Showcases Technology Vehicle at MBS (2010)

Posted May. 25th 2017

To help Cooper Standard demonstrate several product innovations from the company’s four product groups, Bianchi PR worked with the Center for Automotive Research to be front and center with media interviews and vehicle tours during one of the most important auto conferences of the year: its Management Briefing Seminars. Pre-show work to make the trip […]

Meet the Media: Paul Heney, Editorial Director at Design World / WTWH Media

Posted May. 2nd 2017

Paul is a dynamic editor, writer and public speaker with more than 20 years experience in b2b magazines, online content and editorial management. He is the editorial director for OEM design engineering magazine Design World (www.designworldonline.com) / WTWH Media, helping design engineers parse the flood of information available online today so they can receive critical […]

BPR’s Top 25 PR Projects: Center for Automotive Research’s Changing of the Guard at MBS (2011-2012)

Posted Mar. 16th 2017

When the Center for Automotive Research (CAR) was looking to increase executive visibility after a leadership change, as well as to continue to promote its Management Briefing Seminars – the North American auto industry’s preeminent conference – it turned to Bianchi PR for support. The firm worked to arrange deep-dive interview sessions for CAR executives […]

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