Bianchi Biz Blog

Joann Muller: Autonomous Vehicles Reporter at Axios

Posted Nov. 12th 2018

Please provide your job title and media outlet(s), as well as a brief description of your duties: I have the newly created title of Autonomous Vehicles Reporter at Axios. I publish a twice-weekly newsletter on AV tech and its impact on policy, the economy and society. We’ve been publishing since mid-September. Can you tell us […]

Calum MacRae: Author & Analyst for Just-Auto.com & Director of Product Development for Aroq

Posted Nov. 5th 2018

Please provide your job title and media outlet(s), as well as a brief description of your duties: I’m Director of Product Development for a UK B2B publisher called Aroq. I work across its four industries – drinks, food, style and auto – but the majority of my time is spent on the automotive side of […]

Top 9 Video Podcasts / Newscasts for North American Automotive & Mobility Suppliers

Posted Nov. 1st 2018

The internet is flooded with video content with an automotive theme, especially content aimed at auto consumers and car enthusiasts, typically providing car reviews, purchasing advice, repair tips and other consumer-related topics. For executives working for OEM automotive suppliers and new mobility technology suppliers, finding online video content that provides insight on the workings of […]

Top Success Factors for a Winning Partnership with Your PR Firm

Posted Oct. 29th 2018

With research showing the average client-PR agency relationship lasts only a couple of years, we’re often asked how we’ve maintained client relationships that have lasted more than a decade. In two words, the answer is: true partnership. Most PR agencies have robust processes and competent people who want to deliver for the  client. And most […]

Benjamin Raven: Trending News Reporter at MLive

Posted Oct. 15th 2018

Please provide your job title and media outlet(s), as well as a brief description of your duties: I am MLive Media Group’s Detroit-based Trending News Reporter. I am tasked with not only keeping tabs on the auto industry, but also an eye on all regional and national news with ties to Detroit and Michigan as […]

Six CES PR Alternatives for Automotive Technology Suppliers

Posted Oct. 11th 2018

CES is not the perfect exhibition or media relations venue for everyone. In fact, for many technology and auto suppliers, CES is too crowded, cluttered, and competitive, making it difficult to stand out. Considering the cost ($500,000 – $1 million for a respectable CES exhibit) and competition (4,300+ CES exhibitors), some automotive and mobility suppliers have […]

Top 8 Audio Podcasts for Automotive Suppliers & Mobility Technology Providers

Posted Oct. 8th 2018

Insight. Perspective. Information. Fast. If you work for an automotive supplier or a mobility technology start-up in the North American automotive industry, you face more intense competition than ever before. You need news, insight and analysis from respected experts that can help you make better decisions and develop successful strategies. And you need it NOW. […]

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