880 W. Long Lake Road Suite 225
Troy, Michigan 48098
P: 248.269.1122
E: bianchipr@bianchipr.com
The Battery Show, co-located with the Electric & Hybrid Vehicle Technology Expo, had its first hurrah at a brand-new venue. Now in its 14th year – and retaining its status as North America’s largest advanced battery event – the show welcomed attendees for the first time at Huntington Place in downtown Detroit, having outgrown its […]
Daunting. Overwhelming. Hypercompetitive. Exhausting. Career-making or breaking. That’s how PR and marketing executives describe trying to conduct media relations at what is arguably the world’s largest and most important trade show – CES®. With registration having just opened for the most powerful tech event in the world, next January’s CES promises a bigger and better […]
I am the senior content editor at WardsAuto. Our podcast is called WardsAuto, and is found on our website, as well as all the major podcast platforms. We are about to record our 60th podcast. We won the Ken Purdy Award for Excellence in Multi-media journalism from the International Motor Press Association in 2024. Can […]
It’s no secret, media pitching these days can be a challenge. Why? Well, there’s more competition and fewer reporters with a whole lot less time on their hands than ever before. In this current competitive media environment, you only have seconds to gain a reporter’s attention. Here are 5 secrets for a successful automotive media […]
I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. I’m also the host of AutoSens and InCabin Insights, an interview series that coincides with our yearly AutoSens and InCabin conferences in Europe, China, and the United States. Can you tell us a little about your podcast? […]
One of the most competitive tech events in the entire world for journalists and exhibitors alike is arguably CES. Because of this, it’s critical vehicle technology providers and automotive mobility suppliers understand the media relations and the PR landscape of this massive event to: set realistic media targets; manage executive expectations; and ensure a successful […]
Press events are a crucial tool in any public relations professional’s toolbox, offering a unique opportunity to engage directly with media and shape the narrative around your brand or organization. However, organizing a successful press event requires careful planning, attention to detail and an understanding of media needs. Let’s look at five key components: 1. […]