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PR: It’s NOT All About Relationships … Is it?

Posted Mar. 31st 2022

Old school PR pros: “It’s all about RELATIONSHIPS …” Modern PR pros: “It’s all about IDEAS …” In an ideal world, the best pitch, the best ideas presented, would win. Media interviews or media coverage would depend solely upon the quality or novelty of the pitch. But we don’t live … or practice B2B PR […]

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Meet the Media: Kurt Nagl, Manufacturing Reporter at Crain’s Detroit Business

Posted Jan. 10th 2022

Kurt Nagl is a reporter, covering manufacturing for Crain’s Detroit Business. Can you tell us what types of stories, trends or issues are on your radar now? Supply chain, supply chain, supply chain. From microchips to Christmas presents, businesses and people are worried about getting stuff. I’m curious to see what happens this winter and […]

Meet the Media: John Irwin, Reporter at Automotive News

Posted Nov. 12th 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles.  Can you tell us what types of stories, trends or issues are on your radar now? It’s on everyone’s radar now, but I’m extremely interested in the shift to EVs and the way traditional automotive companies and start-ups are adapting to it. I’m excited to […]

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Bianchi PR’s Meet the Media Recap

Posted Jul. 12th 2021

In case you’ve missed any, here’s a recap of our most recent Meet the Media profiles: Jordyn Grzelewski, Autos & Business Reporter at The Detroit News Roberto Baldwin, Freelance Automotive & Tech Journalist John Baxter, Freelance Writer Nicole Wakelin, Freelance Automotive Journalist Nathan Bomey, Business Reporter at USA TODAY Philip Nussel, Web Editor at Automotive […]

Meet the Media: Roberto Baldwin, Freelance Automotive & Tech Journalist

Posted Jun. 7th 2021

I am a freelance automotive and tech journalist. I write for Forbes Wheels, Engadget, Reviewed, and others. I report on the latest vehicles and technology and the intersection between the two.  Can you tell us what types of stories, trends or issues are on your radar now?The expansion of battery electric vehicles and how that […]

Meet the Media: Nicole Wakelin, Freelance Automotive Journalist

Posted May. 3rd 2021

I’m a freelance automotive journalist with a focus on new vehicles, technology and how the two come together to create the cars we love to drive. I contribute reviews and news pieces to a wide range of publications including The Boston Globe, Autobytel, and CarExpert and am always looking for new opportunities. I also speak […]

Meet the Media: Nathan Bomey, Business Reporter at USA TODAY

Posted Apr. 19th 2021

I’ve been a business reporter at USA TODAY since 2015, based in the Washington, D.C. area. Before that, I was a reporter for the Detroit Free Press. At USA TODAY, I cover a wide range of business news with a focus on short-term enterprise and some breaking stories. My coverage areas include business change, the […]

Meet the Media: Philip Nussel, Web Editor at Automotive News

Posted Apr. 5th 2021

I’m the web editor for Automotive News, supervising all breaking news content on autonews.com. I’m in charge of all day-to-day news coverage on the site and I’m responsible for breaking news alerts and the daily e-mails. I preside over several excellent professionals who handle numerous specialized e-mail products each week. I work with most of […]

Meet the Media: Nick Manes, Finance and Technology Reporter at Crain’s Detroit Business

Posted Mar. 22nd 2021

I am the finance and technology reporter at Crain’s Detroit Business, covering the startup sector in Ann Arbor and Detroit, as well as the region’s banks and lenders, such as Rocket Mortgage and UWM. Can you tell us what types of stories, trends or issues are on your radar now? The mortgage lenders had an […]

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