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Top Meet the Media Blog Posts of 2019

Posted Jan. 9th 2020

Since its founding in March 2016, Bianchi PR’s Meet the Media blog series has profiled more than 85 top journalists and reporters that cover the automotive, mobility, Detroit and Silicon Valley business beats. The most popular of the regular series on our Bianchi Biz Blog, Meet the Media posts help PR professionals to get to […]

Meet the Media: Mike Millikin, Founder & Editor at Green Car Congress

Posted Nov. 18th 2019

I’m the founder and editor of Green Car Congress (est. 2004!…can’t believe it has been that long). I do everything, except manage the servers; that’s outsourced to  a hosting company. But all the warts, from typos to malfunctioning html design, to errors … those belong to me. Can you tell us what types of stories, […]

Meet the Media: Brad Kuvin, Publisher / Editorial Director at MetalForming & 3D Metal Printing

Posted Sep. 9th 2019

Brad Kuvin is the publisher/editorial director of MetalForming magazine and 3D Metal Printing magazine, at the Precision Metalforming Association (PMA) in Independence (Cleveland), OH. He oversees all content strategy for the publications, including digital products and conferences (the publications produce six live events per year, including two in Mexico), serving readers in several industries – […]

5 PR Mistakes Auto Suppliers Make Preparing for CES

Posted Aug. 15th 2019

Being part of an automotive supplier or mobility technology company that is participating in CES can bring a mixed bag of challenges and outlooks. Yes, it’s exciting to be part of such a massive show focused on new technologies and product unveilings. And yes, there can be a lot of potential there for customer and […]

The Power of the Story and Storytelling

Posted Jul. 25th 2019

(While in Paris recently to meet with one of our PR colleagues, we took a side trip to the Louvre. It was there, hearing about one particular work of art from our tour guide, that the enduring power of storytelling really hit home for us.) For more than 100 years after its installation in 1804, […]

Meet the Media: Randy Essex, Senior Content Director for Business & Education at the Detroit Free Press

Posted Jun. 17th 2019

Randy Essex is the senior content director for business and education for the Detroit Free Press, which includes autos. He leads nine reporters (with an assistant editor) and the small in-house staff that does the print product. He is part of the senior leadership team reporting to Editor Peter Bhatia. What Randy says he really […]

PR Challenge vs. Opportunity: Six Media Relations Facts You Should Know About CES

Posted Jun. 13th 2019

For reporters and exhibitors, CES is undoubtedly one of the most competitive trade shows we have seen in 25+ years of doing business-to-business PR. So, to ensure success, it is important – especially for our client base: automotive suppliers and mobility technology providers – to understand the media landscape of this massive event … so […]

How to Find the Best Automotive PR Firm for Your Company

Posted May. 30th 2019

When you Google the search term “automotive PR firm,” you will get more than 304 million results. YIKES! What’s worse is that many of those listed on the first pages of the search results are there because they are great at search engine optimization, but not necessarily because they have significant – or even any […]

Meet the Media: Brad Kadrich, Editor at Corp! Magazine

Posted May. 20th 2019

Brad Kadrich is the editor with Corp! Magazine, which covers business issues that affect businesses locally and statewide. It’s the only magazine that covers statewide business. As an editor, he is responsible for writing stories and for editing stories produced by other writers for both on-line and print, as well as helping with the production […]

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