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Meet the Media: Dale Buss, Contributor at Forbes, Chief Executive Magazine & More

Posted Feb. 6th 2018

Dale Buss is a contributing editor to Chief Executive Magazine and a contributor to Forbes Magazine, Brandchannel, Corporate Board Member, New Nutrition Business, Automotive News, D Business, Philanthropy Magazine and many other publications. He also works with CEOs to tell their stories in book form. And he produces branded content for many companies. Can you […]

NAIAS 2018 Auto Supplier PR Survival Guide

Posted Jan. 10th 2018

NAIAS – the North American International Auto Show in Detroit (in its 30th year as an international event) – and its technology showcase – AutoMobili-D – open up to some 5,000+ press people and thousands of auto industry insiders next Sunday. Bigger than ever, this key auto industry event can be overwhelming to the first-time […]

Bianchi PR’s Meet the Media Recap

Posted Dec. 19th 2017

In case you missed it, here’s a list of our most recent Meet the Media profiles: Jack Walsworth, Reporter & Web Producer at Automotive News Mark Phelan, Auto Critic & Columnist at the Detroit Free Press Chuck Murray, Senior Technical Editor at Design News Katie Burke, Silicon Valley Reporter at Automotive News Sam Abuelsamid of […]

Top PR Challenges for Professional Service Firms

Posted Dec. 15th 2017

Industry consolidation, increasing client demands, more intense competition and diminishing loyalty of clients – these are just some of the obstacles professional service firms face daily. All of these factors make marketplace differentiation and reputational protection— two key benefits of a targeted public relations program – more important, and more difficult, than ever. In the […]

Meet the Media: Jack Walsworth, Reporter & Web Producer at Automotive News

Posted Dec. 5th 2017

Jack Walsworth is the Subaru beat reporter at Automotive News and also helps out with the magazine’s automotive supplier coverage. Additionally, he has the role of web producer which means he builds photo galleries for the website and loads print stories online every week. Without revealing any secrets, can you tell us what types of […]

Meet the Media: Chuck Murray, Senior Technical Editor at Design News

Posted Nov. 7th 2017

Chuck Murray is a senior technical editor on his second tour of duty with Design News, a magazine designed for mechanical and electromechanical engineers in the OEM market. It serves as a resource for the system and product design engineering community. Chuck was a winner of the Jesse H. Neal Award for his story, “The […]

Meet the Media: Scott Budman, Business & Tech Reporter at the San Francisco Bay Area NBC News

Posted Sep. 12th 2017

Scott Budman is the business & tech reporter for the San Francisco Bay Area NBC News affiliate. He also files stories for other NBC stations and is a regular tech contributor on radio stations including KLLC (“Sarah & Vinnie Morning Show”) and KGO radio. He looks for stories daily and reports on what’s going on […]

Alternatives to CES for the Auto Supplier

Posted Aug. 25th 2017

If you’ve exhibited at CES and were disappointed because you’re not getting the attention you expected, you may not be alone. For many auto suppliers, it’s just too crowded, cluttered and competitive to really stand out with media and customers.  So, what could you do instead to get the exposure, the positioning and the media […]

7 Tips for Pitching Stories in the New Media Age

Posted Aug. 11th 2017

Media pitching is harder than ever. There’s more competition. Fewer reporters. Less time. In the new media age, you only have a few seconds to get the reporter’s attention. Knowing how to effectively pitch your ideas to the media is still one of the most important skills to have because it can help make a […]

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