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The Reality of Auto Supplier PR at CES

Posted Sep. 14th 2018

The world’s largest B2B trade show, with a crowd including more than 7,400 media, all congregate in Las Vegas to see the latest tech trends. Automotive News describes this event as “the show where startups and suppliers come to convince the world – and the rest of the auto industry – that they are on the […]

Bruce Morey: Contributing Editor for SME Manufacturing Media

Posted Sep. 4th 2018

Please provide your job title and media outlet(s), as well as a brief description of your duties: Contributing Editor for SME Manufacturing Media (Manufacturing Engineering and Smart Manufacturing Engineering magazines – http://www.sme.org/) and the Society of Automotive Engineers’ (SAE – https://www.sae.org/publications/magazines) magazines, including Automotive Engineering. I also work as an Analyst for Autelligence covering powertrains and vehicle […]

Media Relations: Guest Article Tips

Posted Aug. 30th 2018

By Elise LaPointe (Bianchi Public Relations intern) Ever wondered how to achieve effective publicity without succumbing to an advertorial? A guest article, also known as a byline article, may be the answer to this question! A guest article is contributed content that aims to inform an audience with the absence of a call to action […]

Meet the Media: Jamie LaReau, business and automotive writer for the Detroit Free Press

Posted Aug. 20th 2018

Jamie LaReau is a business and automotive reporter covering General Motors for the Detroit Free Press. Can you tell us what types of stories, trends or issues are on your radar now? I cover General Motors. I am mostly interested in any news involving GM’s operations, earnings, products, hiring practices, corporate structure, autonomous vehicle development […]

Meet the Media: Sue Voyles, Executive Editor at Corp! Magazine

Posted Aug. 6th 2018

Sue Voyles is the executive editor at Corp! Magazine, where she works with the editorial and publishing teams to produce a bi-monthly print magazine and a weekly publication, participates in their advisory board, attends Corp! special events and works on special publications. Can you tell us what types of stories, trends or issues are on […]

Bianchi PR’s Meet the Media Recap

Posted Jul. 23rd 2018

In case you’ve missed any, here’s a recap of our Meet the Media profiles so far in 2018: Jennifer Vuong, Anchor and Producer at Automotive News Audrey LaForest, Reporter at Plastics News Kirk Pinho, Real Estate Reporter at Crain’s Detroit Business Ian Thibodeau, Automotive Reporter at The Detroit News Roop Raj, Anchor / Reporter at […]

Auto Suppliers at CES: Is it worth the cost?

Posted Jul. 19th 2018

Who should exhibit their technology at CES, the world’s largest B2B trade show? As the gap between the Motor City and Silicon Valley shrinks with technological advances, CES – formerly known as the Consumer Electronics Show – has in a way become its own, unique auto show. Showing off their latest technologies and concepts, many […]

Meet the Media: Jennifer Vuong, Anchor and Producer at Automotive News

Posted Jul. 9th 2018

Jennifer Vuong is the producer and anchor of Automotive News TV’s morning newscast, First Shift, which features the lead stories of the day, and news that developed overnight. Vuong also serves as a videographer and video editor. Can you tell us what types of stories, trends or issues are on your radar now? We keep […]

Meet the Media: Audrey LaForest, Reporter at Plastics News

Posted Jun. 18th 2018

Audrey LaForest is a reporter at Plastics News, where she covers the automotive and machinery beats. Can you tell us what types of stories, trends or issues are on your radar now? Since the passing of the new U.S. tax law back in December, I’ve been really interested in whether companies — for me, that means […]

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