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880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
A successful PR campaign for an auto supplier goes beyond just media coverage. It requires a well-thought-out strategy, a clear message, and the right channels to reach key stakeholders. Whether you’re aiming to build brand awareness, strengthen relationships with your customers, or highlight innovation, here are four tips to keep in mind to help your […]
Jamie Butters is the executive editor of Automotive News and host of the Automotive News Daily Drive podcast. Can you tell us a little about your podcast? Daily Drive is aimed at automotive industry insiders at automakers, retailers, suppliers, tech entrepreneurs and related professions. However, the podcast is produced to be accessible to anyone who […]
The information in this post originally appeared on Public Relations Global Network’s blog. We are pleased to share the next post in a series of in-depth profiles of key international markets written by one of our PRGN partners. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations […]
The Battery Show, co-located with the Electric & Hybrid Vehicle Technology Expo, had its first hurrah at a brand-new venue. Now in its 14th year – and retaining its status as North America’s largest advanced battery event – the show welcomed attendees for the first time at Huntington Place in downtown Detroit, having outgrown its […]
I am the senior content editor at WardsAuto. Our podcast is called WardsAuto, and is found on our website, as well as all the major podcast platforms. We are about to record our 60th podcast. We won the Ken Purdy Award for Excellence in Multi-media journalism from the International Motor Press Association in 2024. Can […]
It’s no secret, media pitching these days can be a challenge. Why? Well, there’s more competition and fewer reporters with a whole lot less time on their hands than ever before. In this current competitive media environment, you only have seconds to gain a reporter’s attention. Here are 5 secrets for a successful automotive media […]
I am the managing editor of Automoblog and the host and producer of the AutoVision News Radio podcast. I’m also the host of AutoSens and InCabin Insights, an interview series that coincides with our yearly AutoSens and InCabin conferences in Europe, China, and the United States. Can you tell us a little about your podcast? […]
Can you tell us what types of stories, trends or issues are on your radar now? In addition to our technical education mission, we are working on a number of feature articles and videos discussing industry trends and products with retail shops, volume builders and their suppliers. What elements or characteristics do you look for […]
Some companies struggle to get their story told in the automotive OEM sector. There are many critical, and potentially costly, differences between conducting public relations in the North American OEM automotive and other business-to-business and business-to-consumer sectors. Now while a great PR firm may have the right skill set, without the in-depth market knowledge, the […]
880 W. Long Lake Road • Suite 225 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
