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Meet the Media: Katie Burke, Silicon Valley Reporter at Automotive News

Posted Oct. 24th 2017

Katie Burke is the Silicon Valley and Volvo beat reporter for Automotive News, covering the intersection of the technology and automotive industries. Without revealing any secrets, can you tell us what types of stories, trends or issues are on your radar now? As a reporter in Silicon Valley – especially covering transportation – it feels like […]

Meet the Media: Sam Abuelsamid of Forbes, Automotive Engineering & Navigant Research

Posted Oct. 10th 2017

Sam Abuelsamid’s primary role is senior analyst with Navigant Research where he tracks automated driving, connected vehicles, automotive cybersecurity, mobility and advanced propulsion. He writes research reports on these and other topics that are available for anyone to purchase, as well as customized research where he does deeper dives into specific topics of interest for clients. […]

25 Fun Facts for Bianchi PR’s 25th Anniversary

Posted Oct. 6th 2017

1. Due to a last-minute snafu with a Bloomfield Hills office building landlord, Bianchi PR’s launch day, August 10, 1992, actually occurred in the basement of Jim Bianchi’s home. 2. Bianchi PR’s first client was Fruehauf Trailer, once the Detroit-based, world’s leading manufacturer of truck semi-trailers. 3. The first phone call Bianchi PR received on […]

The Challenge of Autonomous Driving Technology PR & Communications

Posted Sep. 29th 2017

Autonomous vehicles are coming. We have been hearing it and reading about it for the past few years. The research advisory firm, Gartner, indicated in its 2016 Hype Cycle chart (http://www.gartner.com/newsroom/id/3412017) that driverless cars have moved past the “peak of inflated expectations” and are headed for the so-called “trough of disillusionment”, as it becomes increasingly […]

Meet the Media: James Amend, Senior Editor at WardsAuto

Posted Sep. 26th 2017

Meet the Media: James Amend is a senior editor at WardsAuto, a leading automotive news, information and data supplier that’s been around just about as long as the industry itself. He came to WardsAuto 10 years ago from the Associated Press in New York City, where he covered transportation stocks, but he’s a dyed-in-the-wool Michigan […]

AutoMobili-D Offers Visibility and Connections for Automotive & Tech Mobility Suppliers

Posted Sep. 22nd 2017

Looking for a way to affordably position your company as a player in the automotive mobility technology innovation space, while avoiding the cost, clutter and competition of a show like CES? Then take a look at AutoMobili-D, a focused exhibition, conference and symposium for mobility technology that has grown out of one of the world’s […]

Meet the Media: Bill Koenig, Senior Editor at Advanced Manufacturing Media / Manufacturing Engineering

Posted Aug. 29th 2017

Bill Koenig is senior editor at Advanced Manufacturing Media / Manufacturing Engineering magazine.  Without revealing any secrets, can you tell us what types of stories, trends or issues are on your radar now? I have a lightweighting feature coming out in September in Manufacturing Engineering. I will revise it with interviews I did during the […]

Alternatives to CES for the Auto Supplier

Posted Aug. 25th 2017

If you’ve exhibited at CES and were disappointed because you’re not getting the attention you expected, you may not be alone. For many auto suppliers, it’s just too crowded, cluttered and competitive to really stand out with media and customers.  So, what could you do instead to get the exposure, the positioning and the media […]

BPR’s Top 25 PR Projects: #25 Munro & Associates BMW i3 Teardown (2015)

Posted Aug. 3rd 2017

In 2015, Munro & Associates launched a deep-dive teardown, costing and benchmark study of the revolutionary BMW i3 urban electric car – the first production vehicle to use carbon fiber extensively. This study was designed to help automakers and suppliers better understand the processes, technologies and costs involved in this revolutionary vehicle. How do you […]

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