888 W. Big Beaver Road • Suite 777 •
Troy, Michigan 48084
• P: 248.269.1122 • F: 248.269.8202 •
E: bianchipr@bianchipr.com
888 W. Big Beaver Road • Suite 777 •
Troy, Michigan 48084
• P: 248.269.1122 • F: 248.269.8202 •
E: bianchipr@bianchipr.com
Autonomous vehicles are coming. We have been hearing it and reading about it for the past few years. The research advisory firm, Gartner, indicated in its 2016 Hype Cycle chart (http://www.gartner.com/newsroom/id/3412017) that driverless cars have moved past the “peak of inflated expectations” and are headed for the so-called “trough of disillusionment”, as it becomes increasingly […]
Looking for a way to affordably position your company as a player in the automotive mobility technology innovation space, while avoiding the cost, clutter and competition of a show like CES? Then take a look at AutoMobili-D, a focused exhibition, conference and symposium for mobility technology that has grown out of one of the world’s […]
Scott Budman is the business & tech reporter for the San Francisco Bay Area NBC News affiliate. He also files stories for other NBC stations and is a regular tech contributor on radio stations including KLLC (“Sarah & Vinnie Morning Show”) and KGO radio. He looks for stories daily and reports on what’s going on […]
It’s no secret that companies are looking to get maximum value from their PR firms. And in that quest for value, when selecting PR firms, some companies give heavy weight in the evaluation process to hourly rates. This can be a mistake, because hourly rates do not equate to actual value. Years ago, I was […]
By popular demand, here’s a list of our most recent Meet the Media profiles: Meet the Media: Greg Migliore, Editor-in-Chief at Autoblog Meet the Media: Steve Plumb, Senior Editor at AutoBeat Daily Meet the Media: Chad Livengood, Senior Reporter at Crain’s Detroit Business Meet the Media: Terry Costlow, Freelance Writer Meet the Media: Joann […]
In 2015, Munro & Associates launched a deep-dive teardown, costing and benchmark study of the revolutionary BMW i3 urban electric car – the first production vehicle to use carbon fiber extensively. This study was designed to help automakers and suppliers better understand the processes, technologies and costs involved in this revolutionary vehicle. How do you […]
Technology start-ups looking to break into the competitive automotive arena, as well as automakers and suppliers looking for partners to help develop the next generation of vehicles, may now have a new gathering place – the Technology in Motion (TIM) Detroit event. Much more focused and specialized than the unwieldy and hugely competitive CES held […]
In 2007, Snap-on Tools, an American designer, manufacturer and marketer of high-end tools and equipment to professional tool users, planned to celebrate a historic milestone at its production plant in Algona, IA. The plant, which had been in operation for more than 50 years, would be producing its two millionth Snap-on tool storage unit. Snap-on […]
If you’ve been doing PR for any length of time, you’ve received a call like this: “Why did that reporter use those market share numbers? I thought you called him after the interview and told him all of that information was off the record.” Executives are sometimes confused about what is fair game for […]
888 W. Big Beaver Road • Suite 777 •
Troy, Michigan 48084
• P: 248.269.1122 • F: 248.269.8202 •
E: bianchipr@bianchipr.com
