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Five Things Auto Suppliers and Vehicle Technology Providers Need to Do Now for A Successful CES

Posted Jun. 17th 2021

Auto suppliers and vehicle technology companies seeking PR opportunities, take note: CES is back (taking place Jan. 5-8, 2022, with Media Days Jan. 3-4) and it offers a lot of public relations and market attention opportunities, but you have to act fast.   So what do you need to do NOW to make sure the […]

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Top Lessons Learned for Automotive & Mobility Suppliers from CES2020

Posted Feb. 20th 2020

This post originally ran on the Public Relations Global Network blog. In the first week of January, CES 2020 confirmed its role as one of the most important shows for advanced automotive technology, with a record number of new vehicle introductions from automakers for this show, as well as a record number of automotive suppliers […]

CES 2020: 5 Ways for Auto and Mobility Suppliers to Build on CES Momentum

Posted Nov. 14th 2019

CES 2020 is over. You did it. You and your automotive / mobility technology company stared down the gargantuan trade show that is CES and you had a presence there. You planned and organized … scheduled … and rescheduled. You strategized. You worked hard to get the attention of media and customers at an event […]

5 PR Mistakes Auto Suppliers Make Preparing for CES

Posted Aug. 15th 2019

Being part of an automotive supplier or mobility technology company that is participating in CES can bring a mixed bag of challenges and outlooks. Yes, it’s exciting to be part of such a massive show focused on new technologies and product unveilings. And yes, there can be a lot of potential there for customer and […]

5 PR Surprises from CES 2019 Data for Automotive & Mobility Suppliers

Posted Jul. 11th 2019

A market research executive once told me: “In the absence of data, people make sh*t up.” It’s true, without data, all we have to base our decisions on are opinions. The audited data is in from CES2019, and there are a number of data points that may be helpful to the automotive and mobility technology […]

PR Challenge vs. Opportunity: Six Media Relations Facts You Should Know About CES

Posted Jun. 13th 2019

For reporters and exhibitors, CES is undoubtedly one of the most competitive trade shows we have seen in 25+ years of doing business-to-business PR. So, to ensure success, it is important – especially for our client base: automotive suppliers and mobility technology providers – to understand the media landscape of this massive event … so […]

CES 2020: Six Ways Auto and Mobility Suppliers Can Maximize PR

Posted May. 15th 2019

For years, CES and the North American International Auto Show (NAIAS) have been held back-to-back each January, putting strain on automotive and mobility suppliers – and the journalists who cover them – who participate in both shows. Now with the NAIAS moving to June in 2020, there will be more breathing room around CES for […]

How to Maximize Your Exhibit Success at CES

Posted Apr. 11th 2019

Guest post by Mark Kerney of Structural Images Mark Kerney has been in the exhibit business for over 35 years and was one of original founders of the company in 1997: “Structural Images is a design / build exhibit house that works with clients from concept to final installation. We create unique one-off 3-D exhibit […]

Velodyne and The Power of PRGN Partnership

Posted Apr. 8th 2019

We talk a lot about the amazing power of our relationships with our 50+ Public Relations Global Network agency colleagues around the world. Here’s a new case study from our Silicon Valley/San Francisco colleagues, Landis Communications Inc. (LCI), demonstrating successful PRGN teamwork in serving their client, Velodyne Lidar, the leader in a key sensing technology […]

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