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Guest Post by Jan Griffiths, president & founder of Gravitas Detroit In today’s fast-paced and digitally connected world, internal communication has become more critical than ever for automotive suppliers. Engaging employees, fostering a sense of connection, and aligning them with the company’s vision and values are paramount for success. Traditional communication methods alone may not […]
I am the Midwest Bureau Chief freightwaves.com, a software as a service (SaaS) business with a robust media operation that includes web and about 20 hours a week of live streamed TV. We report on the four main freight modes: air cargo, ocean shipping, rail/intermodal and commercial trucking. FreightWaves is a 5-year-old startup based in […]
In the rapidly evolving automotive and mobility industry, staying ahead of the curve is essential for success, especially for newer entrants in this space offering software-defined vehicle tech, V2X, connectivity, lidar and other sensor and processing technologies for ADAS, autonomous vehicles, electric vehicles, and shared vehicles. One event that consistently sets the stage for groundbreaking […]
In our last post, we discussed how purchasing executives should consider how a PR agency’s expertise and experience in the client’s industry sector can affect the value they can generate for their company. Generally, the more experience and expertise (and current clients involved) in your sector, the more efficient and effective they can be. That’s […]
As discussed in our last blog post “Three Reasons Automotive Suppliers Should Pursue the Automotive News PACE Award,” automotive and mobility suppliers – especially those involved in new technologies for the electric vehicle, connected vehicle, ADAS and autonomous driving, and shared mobility sectors –an Automotive News PACE Award win can help set your company apart […]
I am a reporter at Automotive News, covering electric vehicle trends, charging infrastructure and battery development. I started the beat in January, but I have been with AN for nine years, covering various automaker and dealer beats. Can you tell us what types of stories, trends or issues are on your radar now? I have […]
If you’re working for an automotive supplier and are looking to connect with key influencers in the electric vehicle (EV) market, you’ve probably noticed the recent proliferation of EV-related YouTube channels. Who has time to watch them all? As a specialized PR agency for a number of automotive suppliers providing electric vehicle components and systems, […]
Our Global PR Partners Give You Local Expertise Around the Globe Do you need to launch a new product in Brazil? Or open a new automotive manufacturing facility in Mexico? Or support your CEO’s speech at the Paris Air Show? PRGN has got you covered! Since 2014, Bianchi PR has been the Detroit automotive/mobility member […]
Mobility-focused PR practitioners are constantly seeking quality opportunities to highlight their clients’ product, tech and people. As you consider editorial, social and event opportunities, don’t forget awards! Awards are a great way to promote key products, technology, projects and people. An award recognition honors employees’ hard work and inspires others within your organization to step […]