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PR Challenge vs. Opportunity: Six Media Relations Facts You Should Know About CES

Posted Jun. 13th 2019

For reporters and exhibitors, CES is undoubtedly one of the most competitive trade shows we have seen in 25+ years of doing business-to-business PR. So, to ensure success, it is important – especially for our client base: automotive suppliers and mobility technology providers – to understand the media landscape of this massive event … so […]

How to Find the Best Automotive PR Firm for Your Company

Posted May. 30th 2019

When you Google the search term “automotive PR firm,” you will get more than 304 million results. YIKES! What’s worse is that many of those listed on the first pages of the search results are there because they are great at search engine optimization, but not necessarily because they have significant – or even any […]

CES 2020: Six Ways Auto and Mobility Suppliers Can Maximize PR

Posted May. 15th 2019

For years, CES and the North American International Auto Show (NAIAS) have been held back-to-back each January, putting strain on automotive and mobility suppliers – and the journalists who cover them – who participate in both shows. Now with the NAIAS moving to June in 2020, there will be more breathing room around CES for […]

Meet the Media: Kurt Nagl, Breaking News Reporter at Crain’s Detroit Business

Posted May. 6th 2019

Kurt Nagl is the breaking news reporter at Crain’s Detroit Business. He covers a wide range of topics and handles daily breaking stories, primarily for the website. Can you tell us what types of stories, trends or issues are on your radar now?Southeast Michigan is an ever-interesting place, so there’s a lot on the radar […]

Velodyne and The Power of PRGN Partnership

Posted Apr. 8th 2019

We talk a lot about the amazing power of our relationships with our 50+ Public Relations Global Network agency colleagues around the world. Here’s a new case study from our Silicon Valley/San Francisco colleagues, Landis Communications Inc. (LCI), demonstrating successful PRGN teamwork in serving their client, Velodyne Lidar, the leader in a key sensing technology […]

Five Things Auto Suppliers and Mobility Technology Providers Need to Do Now for a Successful CES

Posted Mar. 14th 2019

You have heard auto industry gurus like John McElroy say “it’s the best auto show I have ever attended” and you’ve decided your company will have a presence at CES 2020 (taking place January 7-10, 2020). So what do you need to do now to ensure the world’s largest business-to-business trade show is a success […]

David Welch: Detroit Bureau Chief for Bloomberg News

Posted Nov. 19th 2018

David Welch is the Detroit bureau chief for Bloomberg News. As bureau chief, he writes and edits stories about the auto industry and manages Bloomberg’s Detroit staff. The team includes people on several beats, but most of the writing and editing he does is for auto industry coverage. As far as reporting goes, Welch is […]

Joann Muller: Autonomous Vehicles Reporter at Axios

Posted Nov. 12th 2018

Please provide your job title and media outlet(s), as well as a brief description of your duties: I have the newly created title of Autonomous Vehicles Reporter at Axios. I publish a twice-weekly newsletter on AV tech and its impact on policy, the economy and society. We’ve been publishing since mid-September. Can you tell us […]

Top 9 Video Podcasts / Newscasts for North American Automotive & Mobility Suppliers

Posted Nov. 1st 2018

The internet is flooded with video content with an automotive theme, especially content aimed at auto consumers and car enthusiasts, typically providing car reviews, purchasing advice, repair tips and other consumer-related topics. For executives working for OEM automotive suppliers and new mobility technology suppliers, finding online video content that provides insight on the workings of […]

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