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Adrienne Roberts is a reporter for The Wall Street Journal, based in the Detroit bureau, covering automotive retail, including dealers, and a group of well-known transplant auto makers (car companies selling in the US but based abroad – e.g., Toyota, Honda and Volkswagen). Can you tell us what types of stories, trends or issues are […]
The RFP – Request for Proposal. When clients are looking for the right PR firm to work with, approximately one-third of all new PR work comes through RFPs. But for many PR agencies and clients alike, RFP is an acronym for Really Frustrating Process. Because it takes a lot of time, effort and expense – […]
Dale Buss is a contributing editor to Chief Executive Magazine and a contributor to Forbes Magazine, Brandchannel, Corporate Board Member, New Nutrition Business, Automotive News, D Business, Philanthropy Magazine and many other publications. He also works with CEOs to tell their stories in book form. And he produces branded content for many companies. Can you […]
The RFP – Request For Proposal. Some love RFPs. Others hate them. They can create a lot of extra work for the client. And for the PR agencies, they can become crowded cattle calls, involving a mélange of mismatched PR firms who get embattled in a lengthy competition to win a new project or account. […]
What is keeping journalists up at night? Recent research from our network of global PR affiliates, the Public Relations Global Network (PRGN) shows that reporters are facing increasing pressure to produce multimedia stories and build engagement for their stories on social media. One-half of the 110+ journalists from around the world surveyed by PRGN say their position […]
NAIAS – the North American International Auto Show in Detroit (in its 30th year as an international event) – and its technology showcase – AutoMobili-D – open up to some 5,000+ press people and thousands of auto industry insiders next Sunday. Bigger than ever, this key auto industry event can be overwhelming to the first-time […]
Through a new alliance with S&A Communications, a Raleigh-Durham, North Carolina-based integrated communications firm with a proven 35-year track record, Bianchi PR can now help clients who are in specialized automotive sectors beyond its traditional base of automotive OEM suppliers. You may know Bianchi PR as experts in automotive supplier public relations with a 25-year history […]