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BPR’s Top 25 PR Projects: #18 Adient’s New Detroit Headquarters Press Conference (2016)

Posted Apr. 27th 2017

When Adient, then a one-month-old spinoff and the world’s largest global automotive seating supplier, was ready to officially announce that it would be the first major auto supplier to establish its headquarters in Detroit in decades, Bianchi PR was ready to assist with the media relations for the press conference. Adient acquired the historic 10-story, […]

Tips on Picking an Interview Location

Posted Dec. 22nd 2016

Location! Location! Location! Location is crucial to success in the real estate world … and it can also be key to your CEO’s next media interview by helping to create the right impression with the journalist. According to study results shared by our partners in the Public Relations Global Network — PRGN — the top […]

10 Tips for Giving a Great Speech at the Holiday Party

Posted Dec. 6th 2016

Guest post by Christina McKenna, President, Bluestone Executive Communications Editor’s note: Here we go: The holiday office party season is upon us. Year after year, this is our most popular post. We’re pleased to bring it back for a holiday encore. Please share with anyone who needs a shot of inspiration-or courage. Cheers!Ah, the office […]

Five Tips for Selecting a Crisis Spokesperson

Posted Dec. 2nd 2016

Sooner or later, every firm will have to deal with some bad news. And who speaks on your firm’s behalf in these bad news situations can be just as important as what is said … maybe more important. Don’t automatically rely on the top communications executive or the CEO. They may not be the right […]

Where Do Journalists Go to Research Your CEO Before a Media Interview?

Posted Jul. 8th 2016

Most journalists around the globe have the same basic goal – to get the story. But HOW and WHERE they do research on the CEO prior to an interview varies widely, especially depending upon what part of the world they’re working in, according to our partners in the Public Relations Global Network (PRGN – www.prgn.com). […]

The Top 8 Tips for CEOs on International Media Interviews

Posted Apr. 1st 2016

There are eight ways CEOs can help ensure their media interviews have the best possible outcome when dealing with North American and European journalists, according to study results shared by Bianchi Public Relations and its partners in the Public Relations Global Network — PRGN — (http://bit.ly/18DOK4t). 1) Know what the media have been saying about […]

How Do Journalists Evaluate Your CEO in Media Interviews?

Posted Jan. 29th 2016

What are the most important factors considered when a journalist evaluates a CEO during a media interview? According to study results shared by our partners around the world in the Public Relations Global Network — PRGN — it all depends where the interview is happening. A survey of journalists around the world showed that overall, […]

What’s Different About How European Journalists Approach CEO Interviews?

Posted Nov. 20th 2015

A potential danger facing CEOs who engage in international media relations is the failure to understand how journalistic practices vary from one continent – or country – to another. So, to assist CEOs and their communications executives in understanding how journalists in Europe prepare for, and conduct, CEO media interviews, the Public Relations Global Network […]

How CEOs Can Better Prepare for Media Interviews with North American Journalists

Posted Oct. 30th 2015

While not all journalists are the same, a recent survey by our global PR agency network offers some interesting insights on how some North American journalists prepare for, and conduct, an interview with a corporate CEO. As a communications professional, knowing a journalist’s preparations and preferences can help you better prepare your CEO for the […]

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