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After the Re-start: How to Communicate About Your Next COVID Crisis

Posted May. 11th 2020

Many companies that shuttered production or closed offices due to the COVID-19 pandemic are now busy getting their facilities ready for a phased-in restart. They are implementing safety measures such as deep cleaning, reworking schedules and workstations to allow for social distancing, implementing disinfectant and temperature check protocols, adding new signage and preparing employee training […]

Re-Opening Your Company: Communicating About Your Safety Precautions

Posted May. 5th 2020

Companies around Detroit, throughout Michigan and across the country are planning and implementing new safety practices, protocols and set-ups to help protect employees as they plan for the re-start of their operations. They are conducting deep cleaning, reconfiguring production line and office layouts to accommodate responsible social distancing, setting up disinfecting stations and schedules, implementing […]

Key Questions Your Employees Want Answered When Your Company Re-Opens Amidst the COVID-19 Pandemic

Posted Apr. 29th 2020

Here in Detroit, automakers and their suppliers are hard at work tackling the logistics that will enable the North American auto industry to start rolling re-starts of production in the weeks ahead. And many other companies in other sectors are doing the same, watching the auto industry for some cues on best practices in safe, […]

COVID-19: What Communications Lessons Can We Learn from This Crisis?

Posted Apr. 23rd 2020

The COVID-19 pandemic has certainly turned the business world upside down. Communications professionals have had quite the challenge laid before them. Despite a constantly changing business environment, regional and cultural differences and a variety of other obstacles that have come their way, communications professionals have been working harder than ever behind the scenes to keep […]

Pandemic Pivot: Five Mid-COVID Content Ideas for Your Social Media Channels

Posted Apr. 16th 2020

As communicators, many of us have been hard at work during the COVID-19 crisis to ensure our key stakeholders receive the critical information they need. With much of this first wave of crisis communication closing out, we find ourselves looking for mid-COVID communication ideas that fit this emotionally raw environment. With negative news all around […]

7 Tips to Help You Work from Home and Continue Being Productive During the Coronavirus Crisis

Posted Mar. 24th 2020

Many of us are finding ourselves working from home, whether it be part- or full-time due to the Coronavirus. If that’s you and you’re having a hard time adjusting or are just looking for some extra advice on how to maximize your efficiency at home, the Bianchi team has collected our top seven tips for […]

6 Lessons from United‘s ‘Re-accommodate’ PR Disaster

Posted Apr. 12th 2017

Although new facts are still coming out – and we may never know the whole story – there’s no question that the forcible removal of a passenger from a United flight on April 9 was the start of a PR disaster for the airline. In less than 48 hours, a video of the man being […]

Five Tips for Selecting a Crisis Spokesperson

Posted Dec. 2nd 2016

Sooner or later, every firm will have to deal with some bad news. And who speaks on your firm’s behalf in these bad news situations can be just as important as what is said … maybe more important. Don’t automatically rely on the top communications executive or the CEO. They may not be the right […]

PR Lessons from What Did Jesus Drive?

Posted Jan. 28th 2015

Former Ford and Chrysler PR executive Jason Vines’ new book, What Did Jesus Drive?, is more than an entertaining, candid chronicle of some of the biggest PR crises in the auto industry. It’s also a study and sharing of the mistakes made and lessons learned around these crises. And more importantly, it is a primer […]

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