Bianchi Biz Blog

8 Key PR Takeaways from the Public Relations Global Network (PRGN) 2016 Spring Conference

Posted May. 13th 2016

By Jim Bianchi, APR, President What do PR firm owners from around the world talk about when they get together? Well, when we gathered in Washington D.C. with more than 40 of our PRGN partners from around the globe recently for PRGN’s semi-annual conference, search engine optimization, digital content and trust topped the list of […]

Bianchi PR Salutes New PRGN President

Posted May. 12th 2016

We are pleased to announce that our collective partners around the world — the Public Relations Global Network (PRGN), one of the largest international networks of leading independent public relations agencies – has elected Evelyn John Holtzhausen, founder and director of HWB Communications, of Cape Town, South Africa, as president. Holtzhausen, one of the most […]

Meet the Media: Rob Spiegel, Senior Editor at Design News

Posted May. 10th 2016

What’s the top story you’re working on right now? GE’s digital factory. The company is talking about factories as a service. That means renting plant technology to manufacturers the same way GE rents jet engines to airlines. The vendor takes full responsibility for the optimization of plant equipment and the manufacturer doesn’t have to employ […]

Are Auto Suppliers Wasting Time & Effort on Facebook?

Posted May. 6th 2016

Facebook may be the most powerful social media platform around, with nearly 1.5 billion monthly active viewers. Perhaps that’s why 84 percent of the top 25 North American OEM automotive suppliers have Facebook pages. The question is: Are they leveraging that presence effectively to boost awareness and engagement for their brands … or are they […]

Infographic: Top Five Social Media Mistakes of Professional Service Firms

Posted Apr. 26th 2016

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Meet the Media: Chris Sweeney, Reporter at Rubber & Plastics News

Posted Apr. 26th 2016

What’s the top story you’re working on right now? Our parent company, Crain Communications, is celebrating its 100th anniversary. Each publication is doing a special report focused on family run operations within their industry. Ours will run in the May 16 edition of Rubber & Plastics News. Tell us about your dream assignment. The assignments […]

Why One Global Approach for CEO Media Interviews Doesn’t Work

Posted Apr. 22nd 2016

Even though the Internet and digital communications are making the world smaller and driving some commonality in practices, the world of journalism is anything but unified in cultural habits, preferences and approaches. According to our global partners in the Public Relations Global Network (PRGN), who surveyed more than 200 journalists across Europe and North America, […]

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