Bianchi Biz Blog

Can Podcasts Drive Change in the Automotive Industry? Listen for Yourself

Posted Oct. 17th 2022

Guest Post by Jan Griffiths, president & founder of Gravitas Detroit Like Vernors ginger ale and vanilla ice cream, podcasts and cars are a perfect pair. Immersive stories and compelling conversations can provide the perfect soundtracks to both daily commutes and road-trip adventures.  But did you know that there are two excellent podcasts about the […]

Meet the Media: Kristen Strakalaitis, Morning Host of First Shift at Automotive News

Posted Oct. 11th 2022

Kristen Strakalaitis is the morning host of First Shift at Automotive News. Can you tell us what types of stories, trends or issues are on your radar now? I would say the stories that have been on our radar lately consist of new technology and software that is being installed in vehicles as well as […]

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Countdown to CES 2023: Top 7 PR Lessons for Mobility and Automotive Suppliers

Posted Oct. 3rd 2022

After two years without a full-fledged, in-person CES, automotive suppliers and vehicle technology providers – and their customers – are eager for CES 2023, which is just a few months away. Even before a trend of diminishing support for some of the major auto shows around the globe, longtime auto journalist and analyst John McElroy […]

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Meet the Media: Scotty Reiss, Founder of A Girls Guide to Cars

Posted Sep. 26th 2022

I’m the founder of A Girls Guide to Cars, the leading automotive site written for women. I also contribute to Parents.com, ForbesWheels, PureWow and others. I moderate panels and fireside chats for Reuters Automotive Events, and I am on the board of Women in Automotive, I serve on the Steering Committee and as a juror […]

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Journalists Share Top 5 Pet Peeves & Advice for PR People

Posted Sep. 1st 2022

We’ve found many PR professionals are making simple but crucial mistakes that are causing their pitches to be tossed or ignored based on a review of the input Bianchi PR has been collecting from journalists through our “Meet the Media” blog series. Instead of just pontificating ourselves about how PR professionals can make an impactful […]

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Meet the Media: Doug Bolduc, Managing Editor at Automotive News Europe

Posted Aug. 22nd 2022

What’s the top story you’re working on right now? My main job is to look after all of Automotive News Europe’s monthly digital products, so at any time I’m working one to two months ahead. Some items we are building into stories involve Phantom Braking as well as what will be the second-life future for […]

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5 Key Data Points for CES 2023 PR Planning for Automotive & Mobility Suppliers

Posted Aug. 18th 2022

CES 2023 is around the corner! How is your planning going? With less than 100 working days left until the show, your CES planning should be in full swing. With the event being virtual in 2021 due to the pandemic and in-person attendance still affected by COVID in   2022, it’s challenging to predict exactly how 2023 […]

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