Bianchi Biz Blog

2022’s Top 13 Podcasts for Automotive & Mobility Technology Suppliers

Posted Mar. 17th 2022

With more than 2 million podcasts being produced today, including hundreds with an automotive and mobility focus, finding the best resources to keep an auto supplier executive up to date is not quite as easy as a quick Google search. But don’t worry. We’ve done the research for you. We’ve scoured our sources and received […]

Meet the Media: Vesna Brajkovic, Managing Editor of Heavy Duty Trucking & TruckingInfo.com

Posted Mar. 7th 2022

Vesna Brajkovic has been covering the transportation industry since 2016, including trucking, railroading, the automotive aftermarket and aviation. As managing editor of Heavy Duty Trucking magazine and TruckingInfo.com, she writes trucking news and features, manages e-newsletters and social media, coordinates magazine production, and helps to develop content for events and multimedia projects. Can you tell […]

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Is a PR Agency Trying to Get You Fired?

Posted Mar. 3rd 2022

Lately, we’ve noticed that a few PR agencies have been trying this pitch to CEOs and CFOs: “Why do you need in-house PR capabilities? We can do a better job for less money. Fire your director of communications and her team and we can save you a bundle. Reduce your fixed costs. Cut your head […]

Meet the Media: Josh Fisher, Executive Editor of FleetOwner

Posted Feb. 21st 2022

I’m the executive editor of FleetOwner magazine and FleetOwner.com. We are part of the Endeavor Business Media Commercial Vehicle Group covering trucking and fleet industries. My main coverage and writing focuses are the transportation technology world, and government and regulations related to the trucking and freight industries, along with other website and magazine duties. Can […]

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Swipe Left – Why We’re Probably Not the Right PR Agency for You

Posted Feb. 17th 2022

On the dating app Tinder, some people are disappointed when the person they’re interested in swipes left. It means they aren’t interested. Something’s wrong. There’s not a good match. Buh-bye. As a PR agency that specializes in the B2B automotive and mobility technology space, we get that. We’re not a good fit for every client. […]

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Meet the Media: Audrey LaForest, Washington, D.C. Reporter for Automotive News

Posted Feb. 7th 2022

I’m the Washington, D.C., reporter for Automotive News, where I cover automotive policy and regulation. That includes pretty much any of the auto-related happenings on Capitol Hill, within the Biden administration and across major industry associations. Can you tell us what types of stories, trends or issues are on your radar now? The topics I […]

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Meet the Media: Carl Anthony, Managing Editor of Automoblog & AutoVision News

Posted Jan. 24th 2022

I am the managing editor of Automoblog and AutoVision News, two Detroit-based automotive publications.  Automoblog is a consumer-focused website that helps readers understand more about cars and driving. AutoVision News, by contrast, supports those working on Advanced Driver Assistance Systems (ADAS). Most of our readers, be it from an engineering or a marketing background, are […]

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