News

Bianchi PR to Discuss How Detroit Professional Service Firms Can Enhance Social Media Efforts at SMPS-Michigan Event on April 14

Posted Mar. 15th 2016

TROY, Mich., March 15, 2016 – To help Detroit-area local professional service firms benchmark and improve their social media marketing efforts, Bianchi Public Relations, Inc. will discuss its proprietary study of 25 top Detroit firms – “Social Media Use by Professional Services (SMUPS™)” – at a special event hosted by the Society for Marketing Professional […]

Bianchi Public Relations Names Winter Intern

Posted Jan. 18th 2016

TROY, Mich., Jan. 18, 2016 – Jenny Haddo has joined Bianchi Public Relations, Inc. – a full-service business-to-business PR firm with special expertise in professional service firms and auto suppliers – as an intern for the winter 2016 semester. As a public relations intern, Haddo will assist the Bianchi PR account teams with a variety […]

Bianchi Public Relations Named PR Agency for SRG Global, Inc.

Posted Jan. 6th 2016

TROY, Mich., January 6, 2016 – Bianchi Public Relations, Inc. – a public relations agency with deep expertise in the automotive sector – has been selected by SRG Global, Inc. SRG Global, a Guardian company, is one of the world’s leading manufacturers of high-value coatings on plastic for the automotive, commercial truck and consumer goods […]

Seven Ways Auto Suppliers Can Supercharge Their Social Media Impact in 2016

Posted Dec. 15th 2015

TROY, Mich., December 15, 2015 – While many of North America’s top automotive OEM suppliers have increased their use of social media since 2014, they can boost the horsepower of their social media programs in the coming year by following seven simple tips, according to Bianchi Public Relations, Inc., a PR firm specializing in the […]

Five Tips for Professional Service Firms to Improve Social Media Marketing in 2016

Posted Dec. 2nd 2015

TROY, Mich., Dec. 2, 2015 – As professional service firms are planning their 2016 PR and marketing efforts, a proprietary study conducted by Bianchi Public Relations, Inc. offers firms five tips for improving their social media efforts. The study, “Social Media Use by Professional Services” (SMUPS™), analyzed social media usage by 25 of the top […]

Bianchi Public Relations Adds PRGN Affiliate in Los Angeles

Posted Nov. 9th 2015

Troy, Mich., November 9, 2015 – Bianchi Public Relations, Inc., the Detroit affiliate of the Public Relations Global Network (PRGN), today announced it has added The Hoyt Organization, Inc., a Los Angeles-area based full-service public relations agency, as its newest affiliate. The addition of The Hoyt Organization extends PRGN’s presence to cover most major cities […]

Automotive World Article: Top U.S. Suppliers Increase Social Media Activity by 144% in 2015

Posted Oct. 5th 2015

By: Freddie Holmes, Automotive World In December 2014, a report highlighted that many U.S. suppliers have ineffective social media profiles, and that these were impacting their exposure to prospective customers. The latest report published in September 2015 highlights that while key Tier 1s have made solid progress in social media use, many are still making […]

2015 SMaASH 2.0™ Study Reveals Social Media Opportunities & Mistakes of North American Automotive Suppliers

Posted Sep. 21st 2015

TROY, Mich., September 21, 2015 – While North America’s top automotive OEM suppliers have made solid progress in the use of social media, many are still making critical mistakes that hinder the effectiveness of their efforts, according to the second annual study conducted by Bianchi Public Relations, Inc., a PR firm specializing in the automotive […]

Study Reveals Top Five Social Media Mistakes of Professional Services Firms

Posted Sep. 14th 2015

TROY, Mich., Sept. 14, 2015 – Detroit-area professional service firms are making five critical mistakes with social media, according to a new proprietary study conducted by Bianchi Public Relations, Inc., and by making some changes to their approach, these firms can make social media more effective as an engagement tool. The study, “Social Media Use […]

Bianchi Public Relations Names Fall Intern

Posted Sep. 10th 2015

TROY, Mich., Sept. 10, 2015 – Angela Meriedeth has joined Bianchi Public Relations, Inc. – a full-service automotive supplier PR firm with special expertise in business-to-business marketing – as an intern for the fall 2015 semester. In this role, Meriedeth will assist the Bianchi PR account teams with a variety of public relations activities for […]