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Archive: April 2009

Out of Sight, Out of Mind, Out of Business?

Posted Apr. 13th 2009

A recent study conducted by Nielsen IAG and highlighted in The Center for Media Research’s Research Brief ( http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=103068 ) suggests that financial institutions that are out of sight during difficult times risk being viewed as out of business. It only seems logical that the same holds true for other business segments – such as […]

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