Munro & Associates, Inc. Names Bianchi Public Relations as PR Agency of Record

Posted Sep. 12th 2005

TROY, Mich., Sept. 12, 2005 – Munro & Associates, Inc. – a leading strategic product development firm – has named Bianchi Public Relations, Inc. as its public relations agency of record. The announcement was made by A. Sandy Munro, chief executive officer of Munro & Associates, Inc., and James A. Bianchi, president of the public relations firm.

Bianchi Public Relations will provide strategic public relations counsel, media relations and promotional assistance for Munro’s services, software and events, including the Design Profit Summit, a two-day conference for manufacturers to be held Sept. 20-21, 2005 at the Troy Marriott Hotel. Bianchi Public Relations had served as Munro’s PR agency from 1994 to 2000.

A leading consulting firm founded in 1988, Munro & Associates uses its Design Profit® Suite of Services to assist manufacturers in all industry segments worldwide to consistently increase their products’ value, quality and profit.

Based in Troy, Mich., Munro & Associates has helped its customers save more than $9 billion through its unique procedures and methodologies, including product development, design and build, Lean Design® process, strategic consulting, program management, lean manufacturing, Quality Report Card® tool, technology transfer and ergonomics. For more information on Munro & Associates, visit

A full-service PR agency based in Troy, Mich. and founded in 1992, Bianchi Public Relations is the sixth largest PR firm in Michigan, according to PRWeek magazine’s 2005 rankings of top public relations agencies. Offering national reach and local specialization, the firm is an affiliate of The PR Collective, a public relations network of more than 40 independent agencies across North America.

The firm’s client experience includes the aftermarket, association, automotive, construction, consulting, design, e-business, education, engineering, financial services, high-tech, industrial, legal, manufacturing, not-for-profit, professional services and real estate sectors.

Jim Bianchi
Bianchi PR
(248) 269-1122

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