Bianchi Public Relations Again Rated Among 10 Best Automotive PR Agencies

Posted Apr. 11th 2014

TROY, Mich., April 11, 2014 – Bianchi Public Relations, Inc. – a full-service business-to-business public relations agency with special expertise in automotive supplier PR – was recently named one of the Top 10 Automotive Public Relations Firms by, an online provider of independent ratings and reviews to help clients select the best PR agency fit.

Founded 21 years ago to focus on PR for auto suppliers and organizations in the transportation and industrial supply chains, Bianchi PR’s team offers extensive automotive PR experience gained through on-going relationships with some of the world’s leading manufacturers, including TRW Automotive, Johnson Controls, Cooper Standard, BASF, Freudenberg-NOK, Schaeffler Group and 3M Automotive. The firm has also worked with organizations such as SAE International, the Automotive Industry Action Group and the Center of Automotive Research.

“It’s a true honor to continue to be recognized among the top 10 firms for our automotive knowledge, experience and effectiveness by,” said James A. Bianchi, APR, Bianchi PR president. “The recognition really should go to our talented team and the loyal clients who have partnered with us in what is undeniably the most exciting industry in the world.”

According to, Bianchi PR earned an overall score of 98.6 percent and was rated near-perfect across five key criteria deemed most important in identifying the best PR partners:
  • The firm’s ability to identify a client’s needs;
  • The level of experience the firm offers in the industry segment;
  • The strength and depth of understanding of the industry offered by the firm’s professionals;
  • Knowledge of, and contributions to, the industry; and
  • The amount of success the firm has had across a variety of clients in the specific industry segment.

In another important metric, ranked Bianchi PR the highest among best automotive PR firms in the area of client retention, with a retention rate of 98 percent. This rating is a testament, Bianchi said, to the firm’s commitment to meet and exceed client expectations every day, which has resulted in long-term relationships.

An award-winning PR agency based in Troy, Mich. and founded in 1992 by accredited PR practitioner and PRSA Detroit Hall of Famer Jim Bianchi, Bianchi Public Relations is among the top five independent PR firms in Michigan, according to PRWeek magazine’s rankings.

With special expertise in the automotive supplier realm, the firm has also represented clients in related sectors including the automotive aftermarket, commercial vehicle, association, consulting, design, e-business, engineering, industrial, legal, manufacturing, professional services and technology sectors. For more information, visit or call 248-269-1122.

Leslie Dagg

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