TROY, Mich., Jan. 2, 2015 – Bianchi Public Relations, Inc. – a full-service public relations agency specializing in the automotive supplier industry – was again named one of the Top 10 Automotive Public Relations Firms by Toppragencies.com, an online provider of independent ratings and reviews to help clients select the best PR agency fit.
Founded 22 years ago to focus on PR for the automotive supply chain, Bianchi PR offers extensive automotive industry experience gained through on-going relationships with some of the world’s leading suppliers.
“It’s a true honor to again be recognized among the top 10 for our automotive knowledge, experience and effectiveness by toppragencies.com,” said James A. Bianchi, APR, Bianchi PR president. “The recognition really belongs to our talented team and the loyal clients who have partnered with us in what is undeniably the most exciting industry in the world.”
According to toppragencies.com, Bianchi PR earned an overall score of 99 percent and was rated near-perfect across five key criteria deemed most important in identifying the best PR partners:
• The firm’s ability to identify a client’s needs;
• The level of experience the firm offers in the industry segment;
• The strength and depth of understanding of the industry offered by the firm’s professionals;
• Knowledge of, and contributions to, the industry; and
• The amount of success the firm has had across a variety of clients in the specific industry segment.
In another important metric, toppragencies.com ranked Bianchi PR the highest among best automotive PR firms in the area of client retention, with a retention rate of 98 percent. This rating is a testament, Bianchi said, to the firm’s commitment to meet and exceed client expectations every day, which has resulted in long-term relationships.
Punctuating its expertise in the North American automotive realm, Bianchi PR recently announced the findings of its unique “Social Media and Automotive Supplier Habits™” study, which analyzed the social media practices of the top 25 North American OEM suppliers as ranked by Automotive News.
About Bianchi PR
With special expertise in automotive supplier PR and business-to-business PR, Bianchi PR was founded in 1992 and is ranked in the top five independent PR agencies based in Michigan, according to PRWeek’s 2014 ranking of public relations firms.
Among Bianchi PR’s ongoing automotive and business-to-business PR clients are BASF, Cooper Standard, Freudenberg-NOK Sealing Technologies, FRIMO North America, Johnson Controls, Schaeffler Group, TRW Automotive and 3M. The firm has also worked with organizations such as the SAE International, Automotive Industry Action Group, the Center for Automotive Research and the Steel Market Development Institute. For more information, visit http://www.bianchipr.com or call 248-269-1122.
Bianchi PR is a member of the Public Relations Global Network – “The World’s Local Agency” – one of the world’s largest international public relations networks. PRGN harnesses the resources of 49 independent public relations firms and more than 800 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally. Visit PRGN online at www.prgn.com or on Twitter at @PRGN.