Bianchi Public Relations Promotes Ferrari to Senior Account Executive

Posted Jun. 11th 2007

TROY, Mich., June 11, 2007 – Adriana E. Ferrari has been promoted to senior account executive at Bianchi Public Relations, Inc., according to company President James A. Bianchi.

In her new position, she will continue to be responsible for a variety of public relations activities for several of the firm’s clients, including Commercial Maintenance Inc., Simrit, MVP Collaborative, LLC and PPG Industries. In addition to account work, she also serves as the agency’s internship coordinator.

Ferrari joined Bianchi Public Relations in 2004 as an account coordinator. She was promoted to assistant account executive in 2005 and account executive in 2006.

Previously, she served as an intern at Campbell-Ewald Co. in Warren, Mich., where she assisted on the ACDelco and Federal Citizen Information Center accounts. Prior to this, she was an intern at Szwed Communications Inc. in Ferndale, Mich. where she wrote news releases and articles, developed flyers and assisted with new business plans.

Ferrari is currently pursuing a master’s degree in public relations and organizational communication at Wayne State University in Detroit. She previously earned a bachelor of arts degree in journalism from Oakland University in Rochester, Mich. She is a member of the Detroit Chapter of the Public Relations Society of America, as well as the Automotive Press Association.

An award-winning PR agency based in Troy, Mich. and founded in 1992, Bianchi Public Relations is among Michigan’s largest PR firms, according to PRWeek magazine’s annual rankings. Offering national reach and local specialization, the firm is an affiliate of The PR Collective, a public relations network of more than 30 independent agencies across North America.

The firm’s client experience includes the aftermarket, association, automotive, construction, consulting, design, e-business, education, engineering, financial services, health care, industrial, insurance, legal, manufacturing, not-for-profit, professional services, real estate and technology sectors.

Jim Bianchi

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