TROY, Mich., Feb. 9, 2015 – Bianchi Public Relations, Inc. – a full-service automotive supplier PR firm with special expertise in business-to-business marketing – has announced that Kelsey Falk has joined its team as an intern for the winter 2015 semester.
In this role, Falk will assist the Bianchi PR account teams with a variety of public relations activities for the firm’s automotive and business-to-business clients. Her responsibilities will include writing press releases, monitoring media and documenting and analyzing coverage, developing media lists and conducting client research.
Falk is a senior at Wayne State University, where she is pursuing a Bachelor of Arts degree in public relations with an expected graduation date of May 2015. She is an active member of the Wayne State Public Relations Student Society of America (PRSSA).
Prior to joining the firm, Falk was an account intern at SS Digital Media, a Detroit digital marketing and advertising agency. There, she developed optimized web content, analyzed web traffic, managed multiple social media accounts and maintained positive branding for more than 15 clients.
About Bianchi PR
With special expertise in automotive supplier PR and business-to-business PR, Bianchi PR was founded in 1992 and is ranked in the top five independent PR agencies based in Michigan, according to PRWeek’s 2014 ranking of public relations firms.
Among Bianchi PR’s ongoing automotive and business-to-business PR clients are BASF, Cooper Standard, Freudenberg-NOK Sealing Technologies, FRIMO North America, Johnson Controls, Schaeffler Group, TRW Automotive and 3M. The firm’s experience also includes work with organizations such as the SAE International, Automotive Industry Action Group, the Center for Automotive Research and the Steel Market Development Institute.
Bianchi PR has also represented clients including the automotive aftermarket, commercial vehicle, association, consulting, design, engineering, industrial, business law, manufacturing, professional services and technology sectors. For more information, visit http://www.bianchipr.com or call 248-269-1122.
Bianchi PR is a member of the Public Relations Global Network – “The World’s Local Agency” – one of the world’s largest international public relations networks. PRGN harnesses the resources of 49 independent public relations firms and more than 800 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally. Visit PRGN online at www.prgn.com or on Twitter at @PRGN.
Jessica Killenberg Muzik