Bianchi Public Relations Adds PRGN Affiliate in Los Angeles

Posted Nov. 9th 2015

Troy, Mich., November 9, 2015 – Bianchi Public Relations, Inc., the Detroit affiliate of the Public Relations Global Network (PRGN), today announced it has added The Hoyt Organization, Inc., a Los Angeles-area based full-service public relations agency, as its newest affiliate. The addition of The Hoyt Organization extends PRGN’s presence to cover most major cities around the globe.

The induction into the global consortium was made during PRGN’s twice-yearly meeting, which just concluded in Dubai.

“The adding of this agency in one of our priority markets in the Americas is vital to the growth of our global agency network,” said Ed Stevens, APR-M, president of PRGN and owner of Stevens Strategic Communications, the PRGN affiliate based in Cleveland, Ohio. “After an extensive selection process, we determined that The Hoyt Organization embodies the values and best practices of this elite set of local firms, located around the world.”

Founded in 1986, The Hoyt Organization (www.hoytorg.com) is a public relations agency based in Torrance, Calif.  As a full-service strategic communications firm that provides complete public relations counseling and crisis communication services, The Hoyt Organization specializes in developing public relations programs for business-to-business and business-to-consumer-based companies that focus on the real estate, financial and professional services, retail, legal, technology and healthcare industries.

“Having a capable agency partner in the crucial LA market extends our ability to serve Bianchi PR’s clients with local media contacts and expert market knowledge in more than 50 important markets across the United States and around the world,” said James A. Bianchi, APR, Bianchi PR president. “We welcome The Hoyt Organization to the PRGN fold and look forward to working with Hoyt’s team.”

“Today’s business climate is global and it’s critical that we be able to serve companies in that capacity,” said Leeza Hoyt, APR, founder and CEO of The Hoyt Organization. “Joining PRGN is a logical extension of our ongoing efforts to grow our business in Southern California and around the country. It extends our reach into the world’s most significant global marketplaces where we now have the ability to provide on-the-ground coverage.”

PRGN partners meet twice a year in cities around the world. The next meeting will be held in April 2016 in Washington, D.C. At each meeting, the firm’s leadership discuss ways the network and its client base can collaborate in local markets around the world.

Agency members are independent, local, owner-operated public relations and communications agencies that share expertise and resources, while providing broad-based comprehensive communications strategies to clients worldwide. If a company or organization is interested in the services of PRGN’s local agency network, go to www.PRGN.com for more information.

About Public Relations Global Network (PRGN)

Clients across six continents depend on the combined resources of the Public Relations Global Network (PRGN) to deliver targeted public relations campaigns in markets around the world.  With revenues of more than $110 million (U.S.D.), PRGN is one of the world’s largest international public relations networks.  PRGN harnesses the resources of nearly 50 independent public relations firms and more than 900 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally.  Visit PRGN online at www.prgn.com or on twitter at @PRGN.

About Bianchi PR

With special expertise in automotive supplier PR and business-to-business PR, Bianchi PR was founded in 1992 and is ranked in the top five independent PR agencies based in Michigan, according to PRWeek’s 2015 ranking of public relations firms.

Among Bianchi PR’s ongoing automotive and business-to-business PR clients are BASF, Cooper Standard, Eisele Connectors, Freudenberg-NOK Sealing Technologies, Johnson Controls, Schaeffler Group and ZF TRW. The firm has also worked with organizations such as the SAE International, Automotive Industry Action Group, the Center for Automotive Research, the Steel Market Development Institute and the Motor Vehicle Lighting Council. For more information, visit http://www.bianchipr.com or call 248-269-1122.

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Contact:
Jim Bianchi, Bianchi PR
248.269.1122
jbianchi@bianchipr.com