Bianchi PR Adds Seven B2B Clients in 2011

Posted Nov. 30th 2011

TROY, Mich., Nov. 30, 2011 – Bianchi Public Relations, Inc. – a full-service business-to-business public relations agency – announced today it took on projects from seven new clients during 2011, according to James A. Bianchi, APR, firm president.

New clients that awarded Bianchi PR projects in 2011 were:
Accuride Corp. – a leading supplier of components to the commercial vehicle (heavy truck) industry, including wheels, wheel-end components and assemblies, truck body and chassis parts, and other components;

BASF Automotive Coatings & Polyurethanes
 – North American auto-related product business units of the world’s largest chemical company;

Center for Automotive Research – nonprofit organization that conducts research on key issues in the global automotive industry, as well as hosts forums of value to the automotive community;

HHA Services – one of the nation’s top providers of managed non-core services to hospitals and related institutions;

Munro & Associates, Inc. –  a catalyst helping manufacturers to implement lean design and the cultural change needed to generate more profit through innovative, high-quality products;

SunTel Services – a complete life-cycle provider of services for voice, data and unified communications networks to businesses in Michigan; and

The Anderson Group – an operationally focused private equity firm that invests its own equity capital to assist middle market companies in key industry segments.

The Detroit-area PR firm, now in its 20th year, is best known for its proven, results-oriented approach in the business-to-business segments, according to Bianchi.

An award-winning PR agency based in Troy, Mich. and founded in 1992, Bianchi Public Relations serves a select group of clients and offers expertise in business-to-business (B2B) PR strategy, especially support for social media and media relations with traditional and digital outlets.

Providing local and regional specialization, as well as international reach through partner agencies in Europe and China, Bianchi PR is also an affiliate of The PR Collective – a public relations network of more than 20 independent agencies across North America providing a wealth of specialized local knowledge across key geographic markets and business sectors.

The firm has represented clients in the aftermarket, association, automotive, consulting, design, e-business, education, engineering, industrial, legal, manufacturing, market research, not-for-profit, professional services and technology sectors.

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Jim Bianchi