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Detroit-area PR firm gains enhanced capabilities and expanded reach through new PRGN members
PR agency now has 46 partner agencies with more than 50 offices spanning six continents
TROY, Mich., May 5, 2016 – Bianchi Public Relations, Inc. – which ranks among the top 20 independent PR firms in the Midwest according to PRWeek magazine – has expanded its global reach and capabilities with the addition of three new members to the Public Relations Global Network (PRGN) at the group’s recent spring conference in Washington, D.C.
The agencies are: The Equity Group, headquartered in New York City with a longstanding reputation for excellence in investor communications and outreach; Evans Larson Communications in Minnesota, specializing in omnichannel communications strategies for a broad range of national and international clients; and LBS Communications Consulting Ltd of Hong Kong, excelling in financial communications and investor relations with one-stop expertise in the Greater China region.
According to James A. Bianchi, APR, firm president, these new member agencies extend the range, expertise and capabilities of all partners in the network, expanding the PRGN presence into most major markets around the globe. He said: “With the addition of these agencies to PRGN, we have expert partners on the ground who know the local media, influencers and customs, not only across the United States and Western Europe, but also in emerging markets such as China, Mexico, India, Brazil, Eastern Europe and South Africa. And most of the agencies are the leading independent PR firms in their market, so our clients are assured superior service.”
“With a new total of 47 member agencies, PRGN is ideally positioned to help its clients succeed in global markets,” said Evelyn John Holtzhausen, founder of HWB Communications, Cape Town, South Africa, and president of PRGN.
“We are thrilled and honored to be joining PRGN,” said Loren Mortman, president of The Equity Group. “We believe being part of this selective group will create new and exciting opportunities for our firm, and provide ongoing education and collaboration. My colleagues and I look forward to serving as a reliable resource for PRGN members and its clients seeking to build relationships within the U.S. investment community.”
Susan Evans, president of Evans Larson Communications said, “We are delighted to be a part of PRGN. Membership within this talented organization gives our firm access to expertise in many countries, further strengthening our ability to deliver solutions to clients that have interests in many parts of the world.”
“We are so excited to be part of this well-respected global network with so many passionate PR experts, and we believe the exchange and cooperation within the organization will make LBS an even better PR consultant with global insights and resources in different parts of the world for our clients,” said Joanne Chan, managing director of LBS Communications Consulting Ltd.
PRGN agencies are independent, local, owner-operated public relations and communications firms that share expertise and resources, while providing broad-based comprehensive communications strategies to clients worldwide.
About Public Relations Global Network (PRGN)
Clients across six continents depend on the combined resources of the Public Relations Global Network (PRGN) to deliver targeted public relations campaigns in markets around the world. With revenues of more than $110 million (U.S.D.), PRGN is one of the world’s largest international public relations networks. PRGN harnesses the resources of nearly 50 independent public relations firms and more than 900 communications professionals to connect international companies and organizations with individual and culturally diverse markets globally. Visit PRGN online at www.prgn.com or on twitter at @PRGN.
About Bianchi PR
With special expertise in PR and social media in the automotive supplier, business-to-business and professional service firm sectors, Bianchi PR was founded in 1992 and was recently ranked #2 among independent PR agencies based in Michigan, according to PRWeek magazine’s 2016 agency report.
Among Bianchi PR’s automotive, industrial, professional service and business-to-business PR clients are Accuride Corp., Attorneys Title Agency, BASF, Cooper Standard, Freudenberg-NOK Sealing Technologies, KIRCO, Johnson Controls, Schaeffler Group, SRG Global, Yanfeng Automotive Interiors and ZF TRW Automotive. The firm’s experience also includes work with organizations such as Domino’s Pizza, SAE International, the Automotive Industry Action Group, the Center for Automotive Research and the Steel Market Development Institute. For more information, visit http://www.bianchipr.com or call 248-269-1122.
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Jim Bianchi, Bianchi PR