Content.
Content. Context.
Content. Context. Credibility.
Content. Context. Credibility. Connection.

Top Detroit Automotive & Mobility PR Agency

We believe in helping innovators to make mobility, and the world, better.
Smarter. Safer. Cleaner. More efficient. More comfortable. More fun.

We help great companies with strategy and storytelling at the intersection of technology and automotive mobility.

Bianchi Public Relations founded in 1992.

Headquartered in suburban Detroit, the heart of our industry.

Global reach through PRGN partners.

Senior-level PR strategic communications counsel.

Bring content, context and credibility to our clients.

We’re ranked by PRWeek magazine as one of the top independent PR firms headquartered in the Detroit area. Our team of seasoned automotive PR professionals has 115+ years of experience. We know the industry, the reporters and influencers, the trends and issues, and the events to help clients take the right story to the right people.

PR Experts Working with Automotive and Mobility Experts

Our PR agency is not for everyone. We work with select companies who are experts in their space, including 11 of the top North American automotive suppliers. Our partnership will be most effective under the following conditions:

You want to enhance your company’s awareness, reputation, SEO authority and sales in the North American OEM automotive / mobility market through earned media.

You want your company to be recognized and accepted as a capable, preferred development partner in the emerging autonomous car, electrified vehicle, connected car or shared mobility space.

You value deep automotive market and media knowledge, and senior-level attention provided by experienced, automotive/mobility-focused PR professionals.

You want a long-term PR firm partner that will provide a stable, dedicated team that strives to maximize the credibility, impact and ROI of your PR / communications budget.

You understand that great PR work takes time, money and commitment to participate in a collaborative process to be successful.

You can be responsive, cooperative and open, giving us candid feedback along the way.

Your first project with us would have a minimum budget of $10,000 … or your ongoing relationship with us would fall in the $80,000 – $200,000 per year range.

Some of Our Great Partnerships

Our People

Jim Bianchi, APR – 42+ years automotive PR experience.

Jessica Muzik, APR – 25+ years automotive PR experience

Leslie Dagg – 21+ years automotive PR experience

Adriana Van Duyn, APR – 17+ years automotive PR experience

Jaclyn Bussert – 10+ years automotive PR experience