901 Tower Drive • Suite 420 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
901 Tower Drive • Suite 420 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
Our Global Network of Local PR Partners Bring You On-The-Ground Expertise Worldwide Do you need PR support for a new automotive manufacturing facility in Mexico? Or announcing a new technical R&D center in China? Or navigating public affairs with the European Union? Or media interviews arranged around your CEO’s appearance at IAA? Our network — […]
In a recent post, we showed why using the lowest hourly rates was the absolute worst way to choose a PR agency partner. For a number of reasons, the PR agency with the lowest rates usually ends up costing the client the most – in terms of wasted time, frustration and lackluster results. So, what […]
Our Global PR Partners Give You Local Expertise Around the Globe Do you need to launch a new product in Brazil? Or open a new automotive manufacturing facility in Mexico? Or support your CEO’s speech at the Paris Air Show? PRGN has got you covered! Since 2014, Bianchi PR has been the Detroit automotive/mobility member […]
Agencies talk a lot about bad clients. “The client from Hell. They don’t get it. They’re cheap. They’re crazy!” And clients often talk about bad agencies. “Unresponsive. Expensive. Ungrateful. The kindergarten club.” I’d like to believe there are no bad agencies … and no bad clients. (Well, except for maybe one, but that’s another story […]
Old school PR pros: “It’s all about RELATIONSHIPS …” Modern PR pros: “It’s all about IDEAS …” In an ideal world, the best pitch, the best ideas presented, would win. Media interviews or media coverage would depend solely upon the quality or novelty of the pitch. But we don’t live … or practice B2B PR […]
Lately, we’ve noticed that a few PR agencies have been trying this pitch to CEOs and CFOs: “Why do you need in-house PR capabilities? We can do a better job for less money. Fire your director of communications and her team and we can save you a bundle. Reduce your fixed costs. Cut your head […]
Mark has a problem. As the business development director for a growing services firm (we’ll call it Company B), he is charged with expanding Company B’s presence and business in the Detroit automotive market. Company B already serves a wide range of other industries with its technology-related services and is headquartered far from the Motor […]
The COVID-19 pandemic has certainly turned the business world upside down. Communications professionals have had quite the challenge laid before them. Despite a constantly changing business environment, regional and cultural differences and a variety of other obstacles that have come their way, communications professionals have been working harder than ever behind the scenes to keep […]
901 Tower Drive • Suite 420 •
Troy, Michigan 48098
• P: 248.269.1122 •
E: bianchipr@bianchipr.com
