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A New Partnership to Elevate Your Mobility Company’s Brand

Posted Jun. 14th 2023

Bianchi PR & Roop & Co. Join Forces In the ever dynamic and tumultuous world of automotive and mobility suppliers, staying ahead of the competition requires a comprehensive and integrated approach to marketing communications. We at Bianchi Public Relations, a trusted name and hyper-focused specialist in the auto supplier sector for more than 30 years […]

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Not Back to Normal: 5 Factors for Communicators to Keep in Mind Post-Pandemic

Posted Jun. 22nd 2020

While most places are not completely out of the Covid-19 woods yet, we are seeing movement toward something that resembles an altered version of “normal” as select industries and workplaces return to work in-person. With new safety and social distancing procedures in place, people in the automotive, manufacturing and mobility technology space are slowly ramping […]

Marketing Budget Slashed? Now’s the Time to Double Down on PR

Posted Jun. 11th 2020

You started 2020 with a nice marketing budget and some great plans. But as boxer Mike Tyson once noted: “Everyone has a plan until they get punched in the mouth.” The COVID19 pandemic has punched virtually all marketers in the mouth. Your boss has asked you to cut your marketing budget drastically – perhaps by […]

Automotive Suppliers & Change Management Communications: How PR Supports Your Program

Posted Jun. 27th 2019

Change. It is coming faster than ever. And, according to our informal survey of key communications and PR executives with some of the top global automotive OEM suppliers, it’s the biggest issue facing their companies today, as the automotive ecosystem has turned upside-down. Auto suppliers are shifting to new strategies as they navigate through uncharted […]

Self-driving Vehicles, e-Mobility, Spin-offs and Talent Wars Drive the Need for Automotive & Mobility Tech Suppliers to Boost PR

Posted Jan. 10th 2019

Unprecedented change. That’s what the North American auto supply chain faces today. Major trends are turning the world of automotive suppliers upside down, and disrupting business: • Autonomous vehicles – introducing hundreds of new tech companies who are vying for attention in the supply chain, and requiring major suppliers to make huge investments and place […]

Ben Klayman, Detroit Bureau Chief at Reuters

Posted Jan. 7th 2019

Ben Klayman is the Reuters Detroit bureau chief. He writes about the U.S. auto industry and helps organize coverage of autos in the Americas. Can you tell us what types of stories, trends or issues are on your radar now? It’s all about Trump, trade, technology, Tesla and corporate restructuring lately. Describe the craziest or […]

Pete Bigelow, Technology and Mobility Reporter at Automotive News

Posted Dec. 3rd 2018

Pete Bigelow is a senior reporter at Automotive News in Detroit, where he writes about self-driving technology and mobility. One of the things I love about covering the intersection of technology and transportation is that it touches so many different areas. One day I’m writing about cyber security and the next about transportation policy, Smart […]

Top PR Firm in Midwest & Technology / Industrial Sector in Nation for 2018

Posted Apr. 24th 2018

O’Dwyer’s, a leading public relations industry publication, recently ranked Bianchi PR as one of the top PR firms in the Midwest region as well as one of the top firms serving the technology and industrial sector nationally. The latest O’Dwyer’s rankings showed Bianchi PR as #22 in the Midwest overall and the top public relations […]

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