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Meet the Media: Rob Spiegel, Senior Editor at Design News

Posted May. 10th 2016

What’s the top story you’re working on right now? GE’s digital factory. The company is talking about factories as a service. That means renting plant technology to manufacturers the same way GE rents jet engines to airlines. The vendor takes full responsibility for the optimization of plant equipment and the manufacturer doesn’t have to employ […]

Meet the Media: Chris Sweeney, Reporter at Rubber & Plastics News

Posted Apr. 26th 2016

What’s the top story you’re working on right now? Our parent company, Crain Communications, is celebrating its 100th anniversary. Each publication is doing a special report focused on family run operations within their industry. Ours will run in the May 16 edition of Rubber & Plastics News. Tell us about your dream assignment. The assignments […]

Why One Global Approach for CEO Media Interviews Doesn’t Work

Posted Apr. 22nd 2016

Even though the Internet and digital communications are making the world smaller and driving some commonality in practices, the world of journalism is anything but unified in cultural habits, preferences and approaches. According to our global partners in the Public Relations Global Network (PRGN), who surveyed more than 200 journalists across Europe and North America, […]

Meet the Media: Dustin Walsh, Senior Reporter at Crain’s Detroit Business

Posted Apr. 12th 2016

What types of story ideas are at the top of your radar? It’s election season. That means taking a look at the broad policy issues, and candidates’ platforms, and disseminating what that means to the local economy. Right now, there are a lot of conversations around free trade agreements, immigration, etc. That said, my beats […]

Meet the Media: Tom Murphy, Senior Editor at WardsAuto

Posted Apr. 5th 2016

What’s the top story you’re working on right now? As an editorial staff, we are near the end of evaluating 47 vehicles for the 2016 Wards 10 Best Interiors competition. It’s not just a matter of, ‘Oh I like these seats’ or ‘these cupholders are awful.’ We figuratively tear apart all the vehicles, scoring them […]

The Top 8 Tips for CEOs on International Media Interviews

Posted Apr. 1st 2016

There are eight ways CEOs can help ensure their media interviews have the best possible outcome when dealing with North American and European journalists, according to study results shared by Bianchi Public Relations and its partners in the Public Relations Global Network — PRGN — (http://bit.ly/18DOK4t). 1) Know what the media have been saying about […]

Meet the Media: Jeff Gilbert, Auto Reporter at WWJ Newsradio 950

Posted Mar. 15th 2016

  What’s the top story you’re working on right now? The fun thing (and the challenging thing) about being in radio is the top story at 1 PM can become totally unimportant at 1:15, when something else breaks. We’re in one of those times when there’s not a big overriding auto story (GM/Toyota Recalls, GM/Chrysler […]

Will the Reporter Let Us Review the Article Before it is Published?

Posted Mar. 11th 2016

PR professionals in the U.S. often cringe when they hear their CEO ask that question. But, according to the results of a survey conducted by Bianchi Public Relations’ partners in the Public Relations Global Network – PRGN –  that request may NOT be so outlandish in some places, as journalistic customs vary widely based on […]

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